diff --git a/backend/api/competitors.py b/backend/api/competitors.py
index 5e41cfb..74e66bf 100644
--- a/backend/api/competitors.py
+++ b/backend/api/competitors.py
@@ -520,6 +520,23 @@ async def get_competitor_matrix(
             'scraped_at': row.scraped_at.isoformat() if row.scraped_at else None,
         }
 
+    # Most recent scrape touching each date, across ALL hotels — a partial
+    # scrape may refresh the date without touching the displayed hotels, so
+    # per-cell scraped_at can lag behind this column-level timestamp
+    last_scraped_result = await db.execute(
+        text("""
+            SELECT rate_date, MAX(scraped_at) AS last_scraped
+            FROM booking_com_rates
+            WHERE rate_date >= :from_date AND rate_date <= :to_date
+            GROUP BY rate_date
+        """),
+        {'from_date': start, 'to_date': end}
+    )
+    last_scraped = {
+        row.rate_date.isoformat(): row.last_scraped.isoformat() if row.last_scraped else None
+        for row in last_scraped_result.fetchall()
+    }
+
     # Build date list
     dates = []
     current = start
@@ -532,7 +549,8 @@ async def get_competitor_matrix(
         'to_date': end.isoformat(),
         'dates': dates,
         'hotels': hotels,
-        'rates': rates_by_hotel
+        'rates': rates_by_hotel,
+        'last_scraped': last_scraped
     }
 
 
diff --git a/frontend/src/pages/MarketView.tsx b/frontend/src/pages/MarketView.tsx
index 7b7c086..edd63f3 100644
--- a/frontend/src/pages/MarketView.tsx
+++ b/frontend/src/pages/MarketView.tsx
@@ -69,6 +69,7 @@ interface RateMatrixResponse {
   from_date: string
   to_date: string
   dates: string[]
+  last_scraped?: Record<string, string | null>
   hotels: {
     id: number
     name: string
@@ -1045,11 +1046,14 @@ const RateMatrixTab: React.FC = () => {
     })
   }, [data?.hotels])
 
-  // Compute latest scraped_at per date column across all hotels
+  // Latest scrape touching each date column, across ALL hotels (the backend
+  // map covers hotels outside the matrix too — a partial scrape can refresh
+  // a date without touching the displayed hotels). Fallback: compute from
+  // the visible cells.
   const scrapedAtByDate = useMemo(() => {
     const result: Record<string, string | null> = {}
     for (const d of dates) {
-      let latest: string | null = null
+      let latest: string | null = data?.last_scraped?.[d] ?? null
       for (const hotel of hotels) {
         const rate = (rates[hotel.id] || {})[d]
         if (rate?.scraped_at) {
@@ -1061,7 +1065,7 @@ const RateMatrixTab: React.FC = () => {
       result[d] = latest
     }
     return result
-  }, [dates, hotels, rates])
+  }, [dates, hotels, rates, data?.last_scraped])
 
   // Own hotel rate by date (first 'own' tier hotel)
   const ownRateByDate = useMemo(() => {
@@ -1291,11 +1295,19 @@ const RateMatrixTab: React.FC = () => {
                         }
                       }
 
+                      // Stale = this cell wasn't touched by the column's most
+                      // recent scrape (e.g. the hotel was on a page that failed)
+                      const colLatest = scrapedAtByDate[d]
+                      const isStale = !!(rate?.scraped_at && colLatest &&
+                        new Date(colLatest).getTime() - new Date(rate.scraped_at).getTime() > 60 * 60 * 1000)
+
                       const tooltip = rate ? [
                         rate.room_type,
                         rate.breakfast_included ? 'Breakfast incl.' : null,
                         rate.free_cancellation ? 'Free cancel' : null,
                         rate.rooms_left ? `${rate.rooms_left} left` : null,
+                        rate.scraped_at ? `Scraped: ${new Date(rate.scraped_at).toLocaleString('en-GB', { day: '2-digit', month: 'short', hour: '2-digit', minute: '2-digit' })}` : null,
+                        isStale ? 'Not updated in latest scrape' : null,
                       ].filter(Boolean).join(' | ') : ''
 
                       // Build booking.com link: strip existing date/guest params, add ours
@@ -1319,11 +1331,12 @@ const RateMatrixTab: React.FC = () => {
                         }
                       }
 
+                      const staleMark = isStale ? '*' : ''
                       const rawContent = rate ? (
                         isAvailable && rate.rate_gross
-                          ? formatCurrency(rate.rate_gross)
+                          ? formatCurrency(rate.rate_gross) + staleMark
                           : isSoldOut
-                            ? 'Sold'
+                            ? 'Sold' + staleMark
                             : '-'
                       ) : ''
 
@@ -1353,6 +1366,7 @@ const RateMatrixTab: React.FC = () => {
                           style={mergeStyles(
                             styles.matrixTd,
                             cellStyle,
+                            isStale ? { fontStyle: 'italic' } : {},
                             isWeekend(d) ? styles.weekendCell : {},
                             isRowH || isColH ? styles.crosshairHighlight : {},
                             isCellH ? styles.crosshairCell : {}